How Archetype HR Works
A simple, structured process designed to deliver meaningful insights quickly.
Step 1: Survey Design
Archetype HR provides a ready-to-use assessment and survey link.
Step 2: Employee Participation
Employees complete the survey in 20 minutes, through a simple, guided experience.
Step 3: Analysis & Reporting
Responses are analyzed using AI, and reports are generated and reviewed for quality.
Step 4: Manager Review
Step 5: Better Conversations
Managers use insights to guide feedback, coaching, recognition, and action planning.
What we're building
Archetype HR is an AI-powered platform that helps managers understand what motivates their people and turn that insight into real-time action.
We identify what drives each individual employee, translate that into a clear and practical “archetype” profile, and provide managers with guidance on how to:
- Communicate more effectively
- Deliver meaningful feedback
- Recognize employees in ways that actually resonate
- Lead each person based on what motivates them
Not generic advice. Real, personalized guidance.
The problem
Most organizations already have data. What they don’t have is:
- Insights on each individual employee
- Clear direction on how to act on it
- Tools for managers to adapt their leadership in real time
- A practical way to engage employees as individuals
Where Archetype HR comes in
80% of employees globally are not engaged at work.
– 2026 Gallup State of the Global Workforce Report
This is often because managers lack the tools to connect with their team on an individual basis.
We provide better data and a more effective playbook – so managers can lead, and employees feel heard.